iOS 18 adoption steady as users explore AI & customization

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Apple’s iOS 18 is improving the user experience with AI-powered tools, deeper customization, and enhanced privacy, driving strong adoption across iPhones and iPads.

iPhone 15

The iOS 18 update brings AI-powered tools, deeper customization, and enhanced privacy. Currently, 76% of iPhones released in the last four years and 68% of all iPhones are running the latest OS.

The latest OS, iOS 18, has matched its predecessor in overall adoption, with 76% of iPhones from the past four years and 68% of all iPhones now running the software. In comparison, iOS 17 reached the same 76% adoption rate for newer devices in February 2024 but fell short of iOS 16’s performance during a reflect a solid uptake, iOS 17 achieved higher adoption in the similar timeframe.

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